I thought it would work best if it wasn't the individual characters that were affected (by changing font face or size for example) but the body of text as a whole. The method I came up with was warping the lines which the text sit on in Illustrator and gradually making it more and more extreme. It forces the reader into the position of someone who is drunk, or bobbing in water, with the lines constantly fluctuating.
I quite like the way that it turned out and actually learnt a lot about Illustrator in the process. I would love to see how the whole story would look if I were treat it like this - the warping would be much more gradual, and it might be a few pages before the reader realises what is happening. The last three lines of the first paragraph are particularly off-putting (in a way I want) because they wave a small amount, to the point where the reader may question whether they actually are, like an optical illusion.
The major downside to this technique is that it takes a VERY long time. I have to manually edit every line the text follows and them paste the actual text in place. I may revisit this idea if I know I have more time that I thought, or if it is the best solution in my opinion.
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